In this phase, the team works to realize designs proposed in the first phase. It is often the most exciting and personally satisfying phase of the project, because the project moves from an abstract concept to something real and tangible.

This phase can also take a considerable length of time (approximately 25-40%), and the pace and intensity are generally higher than in design.

• Maintaining To-do Lists
• Redesign Based on Development Difficulties
• Subteam Reformulation
• Dealing With Peripheral Team Members
• Reformulating Project Timelines